Last night I found myself at Ogilvy’s office in Canary Wharf.
Here is my short summary video of the event.
Lots of big dogs talking, the Guardian app guy and the flirtomatic guy were on the panel.
It was pretty interesting but mainly nice to feel affirmed once again in my feelings about the way forward in Mobile.
Apps are insanely fragmented at the moment so unless you have a good reason (Geo stuff, driving purchasing revenues or needing offline content) don’t get caught trying to get the big shiny app when its unnecessary.
@SimonGrice who appears to run the joint is a great guy, I had a lot of fun chatting with him.
A week or two before christmas I was kindly invited by PayPal X to go to Paris with them to give the Social Media and tech community the first look at GetGiving before it goes live in the first quarter of 2010.
I had a great time and met loads of amazing people who have been willing to advise on a variety of the different projects I am involved with.
I got to meet Chris Brogan, Gary Vaynerchuck and Chris Pirillo amongst others. Chris Pirillo has been especially helpful in advising me in my bid to find the best social tools for the Mustard Cloud (more to follow.)
The Social Media crowd have proved to know much about media and are very social!
I took the above video on my iPhone 3GS using an App called Reel Director get it, its amazing!
There are loads more videos from Paris on my youtube account. Daveerasmusblog
As you may well know I am not ashamed to state that I am a bit of a Godinite!
When Seth Godin came out with an App that feeds his Blog and Twitter in I thought I would check out Motherapp who were credited for it as we could make use of their service for our clients. They were excellent, Very efficient and delivered way above my expectations.
I was just sent this video by Chris Brogan I really love it, I probably only disagree with point 2 where Picasso says something about all that matters is you, I would tend think that all that matters is how you treat the people in your life.
It reminded me of a "Thinking Cycle" I created during my first Business broadplace.com
I am convinced that we have to options for operation in life..
We can operate out of love, passion, fun or excitement
Or we can operate out of obligation, bondage, rules or fear.
Many people in the world do not have a choice and that is wrong and something I am committed to see change but whilst I have the choice I want to operate out of FUN as much as possible
The Circle moves clockwise.
I believe the best thinking comes from Fun which leads to new ideas, which either fail or succeed but either way – you learn something new which leads to job, life or social satisfaction.
I took a lot of my inspiration in the early days from the book "How to have kick ass Ideas" a Brainchild of the What IF guys, Buy it on amazon from your Amazon iPhone app and stick it on your coffee table.
If you have the choice which you probably do, don't settle for anything less than fun!